Roger Brooks Destination Assessment and Brand Development Series

This page features all three parts of the Roger Brooks Destination Development Assesment and Brand Development process, and updates about the current brand initiative. If you have any questions about this information, please contact us at (814) 536-7993.

1. Destination Assessment: Findings & Suggestions Presentation, July 23, 2021

2. Branding Kickoff Presentation, March 8, 2022

3. Brand Reveal Presentation, April 29, 2022

4. Johnstown Branding & Main Street Corridor Revitalization Project Update, March 29, 2023

Johnstown Branding, Development & Marketing Action Plan:

Assessment Findings & Suggestions Report with the attached PDF: